AI-powered acoustic monitoring for hidden pests

Your Ears
in the Field

About Us

At BugBug, we’re rethinking how the world listens to nature. Using cutting-edge vibrational sensors and AI, we detect insect activity before damage is visible—giving farmers, researchers, and agrochemical companies the power to act early, sustainably, and precisely.

Insects are responsible for up to 40% of crop losses worldwide, costing agriculture over £165 billion annually. Traditional pest monitoring is slow, destructive, or reactive. BugBug changes that.

Our Proprietary Solution

The Insect Eavesdropper™ is a cost-effective pest monitoring device that uses the unique combination of our proprietary algorithms and contact microphones to detect and identify pests. Our solution is the first tool that is able to capture and identify the subtle sounds of insect feeding and aims to assist in precision pest management in agriculture.

Non-Destructive

Swift detection of insects at their most economically damaging life stage, enabling real-time decision-making.

Continuous Monitoring

Allows continuous monitoring of the same plot over time, to discover trends and track developments in the field over time.

Standardization

Enables consistency and replicability of the same techniques for consistent data collection across large agricultural set-ups; facilitating more accurate decision-making.

Why "BugBug"?

BugBug’s AI-powered Insect Eavesdropper™ listens for the tiny vibrations insects make—often hidden inside plants—so you can detect pests sooner, act faster, and protect your crops before damage occurs. Unlike slow, destructive, expensive, or hit-and-miss conventional methods, BugBug delivers fast insights from the field, helping you make smarter, more sustainable decisions with higher confidence.

Initial success on:

Insect	Life stage	Plant	Detection
Tobacco horn worm	Larva	Tobacco	Yes – highly significant
Cabbage stem flea beetle	Larva	Oilseed rape (Canola)	Yes – highly significant
Threecornered alfalfa hopper	Adult	Grapevine	Yes – highly significant
Maiche beetles	Adult	Apple tree	Yes – highly significant
Black stem borer	Adult	Apple tree bolts	Yes – highly significant
Southern corn root worm	Adult	Maize (field corn)	Yes – highly significant
Western corn root worm	Larva	Maize (field corn)	Yes – highly significant
Southern corn root worm	Larva	Maize (field corn)	Yes – highly significant
Japanese beetle	Adult	Maize (field corn)	Yes – highly significant
Termites	Adult	Wood block	Yes – highly significant
Coconut hispine beetle	Larva/Adult	Coconut palm	Yes – highly significant